UI design and development
Himalayan Wild Fibers manufactures and sells textile fiber
extracted from a plant that grows wild in the mountain
forests of the Himalayas. Their fair payment for raw
material creates income for villagers who grow crops and
keep animals on subsistence farms terraced into the steep
terrain of the mountains.
Ellie, the founder of the company needed a website revamp.
The logo needed to convey that the fiber comes from a plant that grows in the altitude of the himalayas (mountains). Ellie wanted minimal design with simple shapes and gave me few reference images. After going back and forth with several different versions, the following logo design was approved.
Ellie needed to have an easy access to the site to make copy edits in the future. She already had a sqaurespace account so we decided to use it to create the site. I wrote custom code for the sections that were not available in the template.
I met Ellie, the founder of the company, when I was in
Nepal. I was referred to her by a mutual friend whose
website I had designed before. This was my first
commercial freelance web project so I didn't know how to
price my work but instead I asked her if she could help
me with my application letter and application fee to
apply to Parsons School of Design, which she gladly
agreed on. With her mentorship and help, I was able to
craft a Statement of Purpose and submit my portfolio to
the school. I was accepted to study MFA in Design and
Technology with 50% scholarship at Parsons School of
Design the very next fall of 2017.